The Rumble

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Super Bowl 2013: All The Ads in One Place

Here are all the Super Bowl ads from last night, in case you’ve successfully avoided all the Facebook posts and tweets on them.

Apparently the Bud Clydesdale one was most popular (according to YouTube views) but it was a pretty average year for quality. A lot of them felt like they had a good idea at heart but fell short in execution, or doing something bigger around audience involvement.

Filed under super bowl nfl sports advertising advertisement spot commercial ad advert bud marketing godaddy pepsi coke coca-cola toyota mercedes kia audi

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thedailywhat:

Life-Altering Vending Machine of the Day: PepsiCo is set to launch a line of “next generation” social vending machine that will allow customers to connect with friends and gift them drinks with the push of a touchscreen button.

A press release explains:

Using digital technology, PepsiCo’s Social Vending System enables any user to gift a friend by selecting a beverage and entering the recipient’s name, mobile number and a personalized text message…The gift is delivered with a system code and instructions to redeem it at any PepsiCo Social Vending system.

Cooler still is the “Random Acts of Refreshment” feature, which allows customers to purchase drinks for strangers around the world. “[A] consumer could send a symbol of encouragement someone in a city that has experienced challenging weather, or a congratulatory beverage to a student at a university that just won a championship,” PepsiCo says.

I’d like to buy the world… a Pepsi?

[techland.]

(Source: thedailywhat)

Filed under pepsi coca-cola coke advertising advertisement marketing silly